Morning Consult: Most X Brands
Art Direction: Sara Wickersham, Natalie White, Kelly Rice, Tadi Martinez
Most X Brands is an annual marketing campaign by Morning Consult consisting of reports, social media, digital ads, and video content, on the public’s opinion on brands’ reliability, likability, and growth in the economy. These reports are known as Most Trusted Brands and Fastest Growing Brands. Over my time as a designer at Morning Consult, I have created the branding for the report one year and collaborated with fellow designers to create collateral design such as templatized decks, social content, digital ads, and web design over the following years.
Role: Art Direction, Visual Identity, Creative Development, Marketing Campaign